Thursday, October 11, 2007

Knee slapper du jour

NEW YORK - A business news channel being launched by Rupert Murdoch’s News Corp. will debut Oct. 15, the company said Wednesday, presenting a head-on challenge to General Electric Co.’s CNBC.

Murdoch has said the new network, which has been in the works for years, will be more “business-friendly” than rival CNBC. MSNBC

There's a market niche that obviously needed to be filled, a network for viewers who thought CNBC wasn't friendly enough towards business.